Kylie Jenner is sitting on an empire.
Since founding Kylie Cosmetics in February 2016, her firm—of which she owns 100 %—has earned greater than $630 million in income. At 20, she has managed to leverage her social media following (110 million followers on Instagram) to construct a $900 million fortune. Now, she is gracing the quilt of Forbes‘ “Richest Self-Made Girls” problem, touchdown at No. 27. Amazingly, it is the primary time she’s been included within the listing because it was first revealed in 2014.
“Essentially the most profitable girls entrepreneurs within the nation are more and more making the most of know-how, together with social media, to assist them launch and develop companies,” editor Luisa Kroll says. “That is one purpose why we have seen a notable inflow of Instagram-savvy moguls like 20-year-old Kylie Jenner within the ranks of America’s richest self-made girls.” At present, Jenner’s firm is price $800 million. “Social media is an incredible platform,” the E! star, who boasts 25.6 million Twitter followers, explains. “I’ve such quick access to my followers and my clients.”
Earlier than launching her make-up line, which has moved past lip kits since its preliminary launch, “I struggled for a minute with discovering one thing to do by myself,” Jenner says. However she’s at all times been drawn to the attract of cosmetics. “Ever since I used to be in sixth grade, I’d put on purple eye shadow,” the make-up mogul tells Forbes. “I turned to make-up to assist me really feel extra assured.”
Jenner envisions she might be engaged on Kylie Cosmetics “without end.” However, she would “possibly” think about in the future handing over the enterprise to her daughter, Stormi Webster—”if she’s into it.”
The mixed web price of this 12 months’s group is $71 billion—15 % greater than final 12 months’s. The minimal web price wanted to make this 12 months’s listing is $320 million, up from $260 million final 12 months; drop-offs embrace Dottie Herman, Patricia Miller and Diane Von Furstenberg.
Jenner, who additionally makes cash from endorsements, is the youngest lady to be featured. Others high earners embrace Oprah Winfrey (No. 6, $three.1 billion), Sheryl Sandberg (No. 12, $1.55 billion), Tory Burch (No. 29, $800 million), Vera Wang (No. 34, $630 million), Madonna (No. 36, $590 million), Donna Karan (No. 43, $470 million), Céline Dion (No. 46, $430 million), Judy Sheindlin (No. 48, $400 million), Barbra Streisand (No. 48, $400 million), Beyoncé (No. 53, $355 million), Kim Kardashian (No. 54, $350 million) and Taylor Swift (No. 60, $320 million).